The Challenge
The company relied heavily on referrals and inconsistent outbound outreach. They struggled to compete with larger national security firms and had very little online visibility for commercial security searches in their metro area.
What We Implemented
- Rebuilt their online positioning for commercial buyers
- Created high-converting landing pages targeting patrol services
- Implemented AI-powered lead follow-up automation
- Set up tracking systems for inbound calls and form submissions
- Optimized Google visibility for local commercial search intent
Results
- Landed 2 multi-site patrol contracts within 60 days
- Increased qualified inbound inquiries
- Improved response speed to new leads
- Reduced missed opportunities from delayed follow-up
- Built a more predictable pipeline for recurring contracts
Key Takeaway
By combining local visibility, automation, and structured follow-up systems, the company was able to compete more effectively against larger providers and secure higher-value opportunities.
